_tsb-bank-flying-lesson.jpg "TSB Bank - Flying lesson from tsb bank number Video Screenshot Preview")
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⏲ Duration: 32 sec
✓ Published: 07-Jun-2011
✓ Published: 07-Jun-2011
Description:
My favourite from several TV Commercials I wrote for a long-running campaign for New Zealand's TSB BanknThe proposition was “you wouldn’t expect this from your bank, why put up with it from your _______” (grocer, butcher, barber, and so on) and there had been several well-loved ads made already so there was a high standard to meet.nnFor this round the brief was to tighten up from general customer service proposition and focus on home loans (on occasion a hot interest rate was to be dropped
My favourite from several TV Commercials I wrote for a long-running campaign for New Zealand's TSB BanknThe proposition was “you wouldn’t expect this from your bank, why put up with it from your _______” (grocer, butcher, barber, and so on) and there had been several well-loved ads made already so there was a high standard to meet.nnFor this round the brief was to tighten up from general customer service proposition and focus on home loans (on occasion a hot interest rate was to be dropped
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